Feb 28; New York, NY, USA; Floyd Mayweather during the press conference announcing his fight against Miguel Cotto. The two will meet May 5, 2012 at the MGM Grand Garden Arena in Las Vegas, NV. Mandatory Credit: Ed Mulholland-USA TODAY Sports

THE FLOYD MAYWEATHER JR. FILES


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An overview on Floyd Mayweather, Jr., culled from the files of TCS. Relive the last four years of his tumultuous career as Mayweather heads into his blockbuster superfight against Saul Alvarez tonight in Las Vegas.

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THE EGO IS ALWAYS AT THE WHEEL: Why Floyd Mayweather Jr. Seems So Hesitant to Fight Manny Pacquiao

For the majority of the public, Floyd Mayweather Jr. is the boxing anti-hero they love to hate. He has been demonized from Manchester, England, to Blue Bell, Pennsylvania, to Quezon City in the Philippines. In the last twenty years or so, only Mike Tyson has had a comparable boo-to-dollar ratio. At turns petulant, shrewd, boastful, delusional, obnoxious, and witty, Mayweather Jr. is the poster boy for negative appeal. Equal parts Falstaff, Yellow Kid, and Narcissus, Mayweather Jr. has earned his box office status by mastering the art of cartoon villainy. Whether or not the windbag persona is an act hardly matters; in a reality television culture where tastelessness is often confused with personality, Mayweather Jr. has thrived by virtue of being the only boxer in the world people scorn enough to pay to see. For his part, Mayweather Jr. keeps up the act with a strange form of trash talking that is a combination of fear, bombast, lunacy, delusions of grandeur, anger, circumstantiality, threat, braggadocio, word salad, chutzpah, and contempt. READ MORE

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EXCLUSIVE: Inside the Mayweather-Pacquiao Negotiations, Or Something Like That

(Las Vegas, Nevada. Â The Cruelest Sport has managed to infiltrate Top Rank offices to eavesdrop on the Floyd Mayweather Jr-Manny Pacquiao negotiations. Bob Arum and Richard Schaefer passed the time thumb wrestling while waiting for a conference call. Â Arum won all three matches. Â Twice, he beat Schaefer by pulling the old “Your shoelace is untied trick.” Â Eventually, Floyd Mayweather, Leonard Ellerbe, and Manny Pacquiao are connected via speaker phone. Â The negotiations are joined in progress.)
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EXCLUSIVE: New Floyd Mayweather Jr. Rap Lyrics!

Las Vegas, Nevada. The Cruelest Sport has managed to obtain an advance copy of the new Floyd Mayweather Jr. rap single, “All Roads Lead,” via an anonymous source at Philthy Rich Records. Our source, who we will call Mr. Press Release, handed over a cassette in exchange for some Magic Cards and a Manny Pacquiao t-shirt. ) READ MORE

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Idle Hands, Raised: On the Return of Floyd Mayweather Jr.

Forget hydromancy, horoscopes, and Sylvia Browne, the future of Floyd Mayweather Jr.—as it pertains to his career as a prizefighter, at least—can be divined at any given time with three simple letters: I-R-S. Yes, when it comes to Mayweather, the taxman is the ultimate soothsayer. For the second time in roughly two years, Mayweather has broken an extended layoff not long after Uncle Sam threatened him with the back of his cartoon hand. And so, on September 17, Mayweather returns to the ring against Victor Ortiz, whose skimpy resume will be overshadowed by the fact that Mayweather, the gaudy, rowdy co-ruler of a two-man boxing Cyber Gilded Age—along with Manny Pacquiao—returns to where things have always been easiest for him. From the Vegas Strip to the Clark County Jail to IRS leans and back again, Mayweather has found that the real world, the one beyond the squared circle, is not as friendly as the ring is. In fact, only fighthype.com seems to offer the promise of sanctuary to “Money” these days. READ MORE

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Human Alarm Clock: Victor Ortiz-Floyd Mayweather Jr. Preview

Victor Ortiz chases his dream—purportedly a recurring one since he was a mere nine years old—to its dramatic conclusion tomorrow night when he faces Floyd Mayweather Jr. at the MGM Grand in Las Vegas, Nevada. Of course, it is hard to imagine a child getting much news about Olympic bronze medalists in a trailer park in Garden City, Kansas, back in the mid-1990s, but in boxing, a good narrative should never have to give way to facts. READ MORE

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Nightmare Alley: Floyd Mayweather Jr. KO4 Victor Ortiz

Victor Ortiz saw his welterweight dream turn into a nightmare last night when he was spectacularly–and paranormally–knocked out by Floyd Mayweather Jr. in the fourth round of a scheduled 12 at the MGM Grand Arena in Las Vegas, Nevada. The official time of the stoppage was 2:59, although how that figure was arrived at can only be a subject for guesswork, since referee Joe Cortez once again seemed to slip through some sort of stargate and into another dimension. When Cortez separated the fighters to deduct a point from Ortiz, he half-heartedly gave a signal for the fight to resume, and an unprepared Ortiz was drygulched by Mayweather for a brutal KO loss. READ MORE

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THE GOODBYE LOOK: Miguel Cotto-Floyd Mayweather Jr. Preview

Floyd Mayweather, Jr., squeezes in another Powerball-sized paycheck before he heads off for a short bid at the Clark County Detention Center when he faces veteran Miguel Cotto tomorrow night at the MGM Grand in Las Vegas, Nevada. Will Mayweather look back in anger when the cell doors close behind him? Or will he be ready, as usual, with a knowing wink for all four admiring walls? READ MORE

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SCREEN TIME: Floyd Mayweather, Jr.-Robert Guerrero Preview

Robert Guerrero is deemed by many to be a supporting character in the opening act of a six-fight, two-hundred-million-plus-dollar contract Floyd Mayweather recently inked with CBS/ Showtime. Buts Guerrero simply a footnote in what Mayweather hopes is a 30-month journey that will push him towards something resembling immortality? READ MORE
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The Ugly American: Floyd Mayweather, Jr., and the Absence of Presence

When Showtime lured Mayweather away from HBO earlier this year with a Golden Parachute payout and a slew of backroom incentives, they also went on a PR onslaught, one that included hours of documentary-style footage, showing Mayweather in all his witless glory. Some of us, however, would rather spend an afternoon with Torquemada than watch “Money” for another minute, and “Mayweather Fatigue” became, for a few nanoseconds, anyway, a determined catch phrase. In the cyber world, where the average attention span is as long as the life of a mayfly, a few nanoseconds is an impressive feat. Although Mayweather is not followed by a platoon of paparazzi the way Lindsay Lohan or Britney Spears are, his grating persona attracts enough internet penny-clicks for grinning webmasters all over the boxing world to justify overkill exposure. Being nasty in public, under the guise of entertainment, is now as American as baseball and serial killers. READ MORE
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VISION THING: On Floyd Mayweather Jr.

While the selection of Alvarez is a surprise, it is not entirely unexpected, as Mayweather, with five fights remaining on his Showtime contract, has exhausted much of his marketable competition. Mayweather, the best fighter, self-promoter, and businessman of his generation, has a history of choosing not only the right opponent, but the right opponent at the right time. Unless the twenty-two year-old “Canelo” is too green, picking a perceived threat like Alvarez is somewhat uncharacteristic. The pressure on Mayweather to create an event after his somnambulistic waltz with Guerrero surely factored into his decision, as did the likelihood that Alvarez is not seasoned enough to produce the first blemish on his record. READ MORE

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The Risk Factor: Floyd Mayweather Jr.-Saul Alvarez Preview

It took Mayweather ten years, Oscar De La Hoya, several infomercials on HBO and Showtime, and a staunch allegiance to ghettiquette to earn his raunchy superstar status. A rowdy synthesis of swag, swank, and swat, Mayweather is perfect for the TMZ demographic, ADD millennials, and SEO pimps on the internet. With a life as choreographed as anything by Bob Fosse, Mayweather has become a paparazzi celebrity able to tap into the multiplatform digital age. Indeed, Mayweather even became an auteur of sorts when he was essentially allowed to script his own biopic on Showtime. For his next fight, Mayweather ought to submit some of his pseudo cinema verite to the Sundance Film Festival. As the highest paid athlete in America, however, Mayweather is the undisputed P-4-P buzzmaster of The Sweet Science. READ MORE

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